Shameless Magazine Review

A while ago I went downtown with my teenage daughter to the Word on the Street, a national book and magazine festival which is celebration of literacy and the written word.  It was a chilly day, with a cruel wind, but we were dressed accordingly and we enjoyed a lovely afternoon together. We checked out the stalls of publishers and writers. We strolled along chatting and munching the warm cashews we had purchased from the vendor in the park.  I also purchased an organic scarf made by a local artisan exactly like the one used in  the Pomme is French for Apple show which made me giggle, and a treasured copy of 'We are all Born Free' which is an illustrated book on the universal declaration of human rights. As we meandered along the closed roads around Queen's Park we found ourselves stopping to listen to a few readings by authors and poets. It's a unique event and for any of you kindred bibliophiles, I encourage you to make the effort to attend.


Along our way we happened upon the Shameless Magazine booth. Shameless magazine is a Canadian periodical for teenage girls with a feminist perspective. It was started in 2004 by two Ryerson students, Nicole Cohen and Melinda Mattos, who wanted a magazine that wasn’t just full of beauty and fashion advice but rather issues relating to news, culture, art, music, politics and current events. Issues that they were interested in but felt marginalized from by typical teen magazines.

As a fan of Shameless I couldn’t resist giving the woman manning the booth a Feby bracelet and asking if Shameless ever reviewed products as the only reviews I had read were of books, movies and music. She responded not usually but was open to receiving and talking about the Female Empowerment Bracelet. I hoped for a positive reception, which I received, and was elated to see that Manisha Aggarwal-Schifellite had written a review on their blog about Feby.

Among the highlights of this well written and thoughtful evaluation of Feby was the following

I thought much more about my body and how it went through the motions of a menstrual cycle, in a way that didn’t feel medical or unsanitary. This seems simple in theory, but it is actually a much more profound practice that it appears.


It is much easier to ignore our bodies than it is to engage with them in a way that acknowledge their strengths and weaknesses without attempting to alter our abilities for better or for worse. If the menstrual cycle is normalized among younger girls through the use of tools like Feby, it is more likely that girls will be able to better express their opinions and feelings about their health and sexuality later in life.

 Ah, wouldn’t that be grand? To have young girls empowered in such a way is the ultimate goal of our bracelet and I am so gratified that Manisha felt this way. Thank You.

You can see the full Review here.

Posted on April 9, 2014 .